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Hulu to offer Hulu Plus for $9.95/month

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Hulu will soon test out a new premium service that will allow subscribers access to a deeper archive of episodes for its roster of TV shows. The new service would cost users $9.95/month and would potentially allow users to access any previous episode of a series (currently, most shows limit viewers to the last 5).

Hulu is under pressure to increase revenue as networks have begun to pull episodes from its archives. Also, ad revenue has not been as lucrative as it has been in the past.

I think this concept SHOULD work. I’d much rather pay a monthly subscription than keep purchasing boxed dvd sets of shows that I’ll never watch again. However, Hulu should probably price the service a little more aggressively since it would be in direct competition with Netflix instant view.


Written by sammyvicious

April 22, 2010 at 1:00 AM

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